Resume

Experience

Google

Interaction designer

Sept 2018 - present
mountain view, ca

Designing and optimizing Google Ads tools for small business advertisers by making the complicated simple. Working with a multifunctional team of product managers, UX researchers, engineers, and program managers.

Huge Inc.

Interaction designer

July 2014 - Sept 2018
Atlanta, ga

Working on large account projects & pitches including Lowe’s, Dell, AMC Theatres, Arby's, Center for Medicare and Medicaid Services, and internal Huge work. At Huge, I'm building & designing cohesive, templated systems and interfaces across platforms and breakpoints, while keeping evolving tech and culture trends in mind. I use tools such as user research, sketching, wireframing, information architecture, prototyping, user testing, annotations, and site structures while collaborating with larger teams consisting of clients, strategy, visual design, tech, and research.

Alfenn

designer

NOV 2013 - JULY 2014
Atlanta, ga

As a part-time designer for Alfenn, I supported everything from graphic design, web and visual design, branding, and creative identity. Our biggest project was site design improvement to Launchgood.com, a crowdfunding site that has funded over $31.5 million dollars to projects in the global Muslim community.

Kimberly-Clark Corp.

PRODUCT DEVELOPMENT & DESIGN CoOP

MAY 2013 - DEC 2013
ATLANTA, GA/ NEENAH, WI

On a cross-functional team, designed and marketed with engineers new Cottonelle products to consumers. Utilizing customer insights, we focused the product design to better appeal and influence consumer purchasing decisions. Developed several product specifications to inform design direction based on customer needs. Worked on several R&E projects and developed visual design standards for each industry vertical within Kimberly-Clark Professional. Constructed a visual library, competitive and design language analysis of global KCP products. Spearheaded several design and video production projects.

Design & Intelligence Lab, Georgia Tech GVU

UNDERGRADUATE RESEARCH ASSISTANT

NOV 2013 - JULY 2014
ATLANTA, GA

Developed tools and models to represent and aid the bio-inspired design process for experienced designers and design students alike.

Kimberly-Clark Corp.

Industrial DESIGN CoOP

NOV 2013 - JULY 2014
ATLANTA, GA

Worked with cross-functional marketing and engineering teams on new innovative products for several KC B2B brands; developed several design standards to guide projects within the “Industrial” vertical inside Kimberly-Clark Professional.

Accessible Voting Technology Initiative

GUEST DESIGNER & VISUALIZER

Feb 2013
ATLANTA, GA

Visualized election professionals’ ideas and contributed to new and innovative designs for universally accessible voting in US state and national elections.

Education

B.S. Industrial Design

High Honors, Magna Cum Laude
Georgia Institute of Technology
August 2009 - May 2013


Cumulative GPA: 3.44

Faculty Honors: Spring 2012; Fall 2010

Dean’s List: Fall 2009 - Spring 2013

Skills

Adobe CC and XD, Sketch, Final Cut Pro, Principle, Invision, iOS, Android

Wireframing, Information Architecture, Low/High Fidelity UX Prototyping

User Research, Journeys & Flows, Personas, Ethnography

Sketching, Product Design, Video Editing

Hand Lettering/Calligraphy

Fluent in English & Arabic

Kudos

Speaker

2018 Atlanta Adobe Creative Jam

Event Link

Speaker

2017 IDSA International Design Conference

Video

First Place

Universal Design Project for Georgia Tech at the IDSA Southern District Dialogue 2012, April 2012

Tower Award Recipient

Georgia Tech, 2009-2013

Clients

These are some of the major clients I’ve worked with over the last 5 years. Although most of them were full paid projects and others were pitches, each of them has been a valuable learning experience.